Blanc de Blanc Event

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Objective

To celebrate the third opening night of Blanc de Blanc, AB Publicity wanted to give a new group of Sydney influencers the opportunity to experience this unique hugely popular show and for them to experience, not only the show but also the venue in which it is showcased (The Grand Electric), an old building that has been totally refurbished and is now a unique cabaret venue, perfect to show off the talents of the beautiful Blanc de Blanc cast.

Results

Over 80 creators from #gifted were officially invited, posting real-time Instagram posts and stories of their amazing experience which made huge noise of the already-popular and fantastic showcase of Blanc de blanc on social media!

"The response to my event on the #gifted site was overwhelming. The quality of influencers who attended the opening night event was first class and I have been delighted with the content that has been posted." - Amanda Buckworth of AB Publicity

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