The challenge

The solution

The Results

Influencer applicants
(Activation rate of influencers on gifted)
Combined followers
Influencers collaborated
Engagements
UGC assets at $0

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All Fenix

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Objective

All Fenix, with its objective firmly set on enhancing and diversifying its brand reach, leverages #gifted to showcase their expansive and stylish range of activewear - bringing style to sweat. Their goal is to highlight the versatility, comfort, and trendy designs for those who value fitness and style in their daily lives. Through strategic #gifted partnerships, All Fenix sought out to engage with a broader audience, with content that emphasised the 'curated comfort' look their activewear offers

Results

All Fenix was able to find their perfect matches with #gifted's pool of fitness and lifestyle creators. This targeted approach led to creative content in a mix of unique settings and contexts - highlighting the brand's appeal to both fashion and fitness enthusiasts. The success of the campaign not only elevated Allfenix’s market presence but also attracted an audience across Australia who were able to align with content from creators all different sizes across Australia. The initiative perfectly captured All Fenix's commitment to blending performance with style.

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Reach

Gifts Received

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Profile
#fashion, #beauty, #lifestyle