Hey! I’m a young mum to three beautiful girls sharing real, unfiltered moments of motherhood and everyday life. I’m based in sunny Western Australia where we live on a little farm full of animals, lots of chickens and two very cheeky huskies. I love sharing products that resonate with my audience of busy mums, anything that makes daily tasks just that little bit easier. Life’s a bit chaotic, a lot of fun, and I’m here to keep it real and relatable.
16 Jun 2025
The most beautiful content was supplied by Celeste - she followed all safety instructions and also helped to promote our sale. 10/10 would recommend her for any campaigns!
28 Jan 2026
Celeste we have no words for her, she has gone above and beyond to represent our brand beautifully with such care and creativity, attending shoots last minute to support us. She has far exceeded our expectations and we hope to continue to work with her and watch and support her as she grows as high quality creator. We adore you!!
Influencer gifting can be highly effective, especially for awareness and content generation. While paid campaigns provide guaranteed deliverables, gifting often produces more authentic storytelling and stronger audience trust. Many brands use gifting as a first step to identify high-performing creators before investing in larger paid partnerships.
Paid campaigns are ideal when brands need guaranteed reach, strict messaging control, or measurable sales conversions within a short timeframe. #gifted campaigns focus on genuine advocacy and social proof while building a diverse content gallery. If a brand prefers to brief creators with strict guidelines and deliverables, a paid campaign may be the better approach.
Yes, many brands combine both strategies, using gifting to discover creators and paid campaigns to scale proven partnerships. Many brands and creators on #gifted are running and participating in paid and contra campaigns.
Gifting typically produces more natural, relatable content because creators genuinely choose to participate. As creators opt in to campaigns on #gifted, they may be more aligned with brands and products than if they were paid or reached out to cold. This may result in stronger content that drives advocacy.
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