Why #gifted?
Creator gifting should support your marketing machine. Not stall it.
Product gifting is one of the most powerful ways to create authentic content and social proof — but until now, it’s been messy, manual, and hard to scale.
#gifted was built to fix that.
The problem we solve
Gifting is powerful. The process isn’t.
Manual outreach.
Guessing who’s a good fit.
Endless follow-ups.
Content scattered across DMs.
Unclear usage rights.
Creator gifting and influencer marketing are a key element of your marketing mix, but bringing it to life is messy - and expensive if you take the paid route. Manual searches, cold DMs, and rising costs.
How we solve it
Creator matching, but make it easy. #gifted works like a dating app for brands and creators.
You launch a gifting campaign. Relevant creators see it.
They swipe yes because they vibe with your brand and actually want to work with you.
From there, everything lives in one place — applications, gifting, content, and performance — without the admin headache.
Why it matters
Because content now drives the whole funnel. Creator and influencer content isn’t just for awareness anymore.
It builds trust, fuels ads, boosts conversion, and delivers social proof across all customer touchpoints.
#gifted makes creator collaborations easy and scalable meaning that your asset bank is always full and always relevant.
Proof is in the numbers
One year. Thousands of campaigns. Millions of content moments. One platform.
22,475
Gifts given
$4,744,972
Value of gifts given
1,132,827,339
People reached through #gifted collabs
Feeling a little fomo?
Swipe, gift, grow
How brands turn creator matches into content, reach, and results.
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Perks and benefits of #gifted
When creator marketing is streamlined, it becomes your biggest content engine.
Increased Productivity
Less admin. More impact.
#gifted replaces manual tasks with one simple workflow. Campaigns, creators, content, and insights all managed in one place so your team can spend less time coordinating and more time creating.
#gifted lets you scale influencer marketing without the extra headcount.
Genuine Advocacy
Creators who actually want to work with you.
Because creators choose to apply to your campaign, every collab starts with genuine interest. This shows up as true advocacy, honest storytelling and content that truly feeds your funnel.
No more manual search and sliding into DMs searching for creators.
Maximizing Reach
One campaign. Multiple audiences.
Every creator brings their own community and creative lens giving your brand the opportunity to show up in new feeds and new formats. Gifting lets you expand reach organically while building your content library.
More visibility, without chasing virality.
Data-Driven Insights
Performance, backed by analytics.
#gifted helps you see what’s working. Use your live campaign data to spot top-performing creators, refine your approach, and invest in #gifting in the most productive way for your brand’s marketing needs.
Less guesswork, more guidance.
Made to grow with your marketing
Creator gifting that adapts to your strategy — whether you’re just starting out, in a growth phase, or running gifting as as part of your always on content strategy.
Who is #gifted for?
#gifted is for brands at every stage, using creator gifting in different ways.
Whether you’re building early momentum, supporting key campaigns, or running gifting as an always-on channel, #gifted helps you manage it simply and confidently, all in one place.
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Where creator gifting fits in your marketing strategy
With #gifted, creator collabs become part of how you show up - not just something you try once.
Gifting supports your wider marketing strategy with content and social proof that feel engaging, on-brand, and easy to reuse, from early discovery through to conversion.
Over time, it turns into a dependable source of real-world content that shows up across your channels and customer touchpoints, strengthening campaigns and helping people feel confident choosing your brand.
Still got questions? We’ve got you.
Here are a few of the most common things brands ask about creator gifting.
What is influencer or creator gifting?
Creator gifting (or product seeding) is when brands send products to creators in exchange for content. It’s a natural way to showcase products, build social proof, and create content that feels real and not scripted.
When should brands use product seeding or gifting?
Gifting works best when you want awareness, credibility, or content. Use creator content around launches, always-on activity, or to support paid campaigns. If trust matters in your category, gifting has a role to play.
Will creator collaborations work for my brand?
In most cases, yes — when there’s a genuine fit. Creator collaborations work across categories and brand sizes when the product, creator, and audience align.
How many creators should brands include in a gifting campaign?
There’s no fixed number. Some brands start small and focused, others scale up for reach and content. It depends on what you want to achieve as well as your budget.
Is influencer gifting better than paid influencer marketing?
They do different jobs. Paid campaigns offer control; gifting brings authenticity and scalable content. Many brands use both together for the best results.
Beautifully presented campaigns
Diversity Matters
Genuine Collaboration
Data Driven
Enhanced Productivity
Expanding Reach
Make It Real
