Want to collab with Eliza Avery?

Sign up now

Eliza Avery

Hi, I’m Eliza, I’m 27 and very passionate about my Instagram profile. I am a hard worker dedicated to creating the right look for the client when posting. I grew up in Newcastle, but currently reside in Sydney. I have shot multiple campaigns for beauty, swimwear and clothing (such as Boohoo Australia, Glue store, The Iconic and Naked Sundays (a néw SPF spray that's just launched. I am always prompt, enthusiastic, polite and on time, I take very good care of my skin and health.

Areas of expertise

Curious how gifting campaigns generate ongoing content?

1. How does product seeding create a content pipeline?

Product seeding encourages creators to produce multiple types of content featuring the same product across different platforms. This generates a steady flow of authentic material that brands can repurpose for marketing campaigns.

2. Why is a content pipeline important for brands?

A strong content pipeline ensures consistent brand visibility, maintains audience engagement, and supports long-term marketing strategies without requiring constant new production.

3. How long can gifted content be used?

Brands can often repurpose gifted content for months or even years across marketing channels, depending on collaboration agreements. On #gifted, brands that are subscribed to a Pro or Pro+ plan can use the content for as long as they are subscribed to the plan.

4. Does consistent content improve brand recall?

Yes, repeated exposure through creator content reinforces brand awareness and strengthens consumer memory over time. Using creator content across multiple customer touchpoints increases social proof and brand recall.