Want to collab with Emily Pearson?

Sign up now

Emily Pearson

i love chatting on the internet, playing silly games and showing off my hauls to my community. whether it’s trinkets, blind boxes, plushes, food, home decor, gym stuff or even an irl stream at an arcade or shops! my main content creation is on twitch (@emildweeb) and as of recent i have been making content on a second instagram account (@emildweebstreams)

Personal Info

32
Victoria, Australia
Bisexual
Single
Female

Other Info

Red
Curly
Average
Dry
None

Want to understand how many creators to include in a gifting campaign?

1. How many creators should brands gift per campaign?

The ideal number depends on campaign goals, budget, and product availability. Many brands start with 20–50 creators to test performance before scaling. Larger campaigns may involve hundreds of creators to maximize reach and content volume.

2. Should brands work with many small creators or a few large ones?

Working with multiple micro or nano creators often produces higher engagement and more diverse content. Smaller creators typically have stronger audience trust and generate more authentic interactions.

3. How does campaign size affect results?

Larger campaigns increase reach and content volume, while smaller campaigns allow for more personalized collaboration. The best approach depends on whether the goal is awareness, testing, or relationship building.

4. What factors influence campaign scale decisions?

Budget, product supply, target audience size, and marketing objectives all influence how many creators brands should include.