Love styling, creating beautiful home. Skincare and organizing
27 Oct 2025
Janette looks amazing in her Salty Crush dresses! Thank you for collaborating with us 🤍
02 Nov 2025
Janette was so fabulous to work with! Creative, easy, and professional.
24 Nov 2025
Thanks for the fantastic content and your professionalism! You really made our products shine. Looking forward to more!
08 Dec 2025
Lovely, authentic creator who is easy to collaborate with and creates well-aligned content for our brand and their audience
10 Dec 2025
quickly created content and posted
12 Dec 2025
Lovely to work with
21 Dec 2025
Janette was so lovely to work with and made some great content
12 Jan 2026
Great to work with. Video quality could improve!
30 Jan 2026
Janette has been such a joy to work with! The content she created was wonderful, and she made the entire process so easy. We can’t recommend her enough and hope to work with her again in the future! x
User-generated content, or UGC, refers to authentic content created by customers or creators featuring a brand's products. It is valuable because it builds trust, increases credibility, and provides social proof that influences purchasing decisions. UGC often performs better than traditional advertising because audiences perceive it as genuine rather than promotional.
Gifting campaigns encourage creators to share authentic product experiences with their audiences. This naturally produces diverse content such as reviews, unboxings, and lifestyle posts that brands can repurpose across marketing channels.
Brands can use UGC on social media, websites, email marketing, advertisements, and product pages. This content strengthens credibility across multiple stages of the marketing funnel.
Consumers perceive UGC as unbiased and relatable. Seeing real creators use products provides social validation and reduces skepticism, making UGC highly effective for influencing purchasing decisions.
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