I'm obsessed with styling our newly renovated home, we are about to move in and style the spaces. I am a mum of four, down to earth, have strong ties in our local community, people trust my opinion and recommendations.
11 Jun 2024
easy to work with
01 Jul 2024
Thanks so much JO x
04 Jul 2024
Thank you Jo, you are amazing! We have loved working with you and look forward to working with you again soon x
24 Sep 2024
Jo was great with communication and had a fast turnaround with content. She really took the time to understand more about our products and try them for herself which was evident through the high-quality video she produced. Thank you so much Jo :)
01 Oct 2024
Lovely content, great communication and fast delivery of content 🤍
06 Nov 2024
Jo was so amazing to work with. Great communication and would highly recommend. Thank you again!
15 Nov 2024
Beautiful content and easy to work with!
20 Jan 2025
Loved working with Jo on some beautiful, seasonal content!
20 Jan 2025
Thanks Jo!
Creator gifting, also known as influencer gifting or product seeding, is a collaboration where brands send free products to creators in exchange for authentic content. Instead of payment, creators receive items they genuinely want while building their content pipeline, strengthening brand relationships, and gaining visibility through real brand collaborations that can lead to long-term partnerships.
Brands use contra gifting to generate authentic user-generated content while reducing upfront marketing costs. By sending products instead of paying cash, brands can test creator partnerships, gather real customer insights, and fill their marketing funnel with social proof. This approach helps brands discover creators who genuinely love their products and can become long-term ambassadors.
#gifted helps creators showcase their bio, content style, audience demographics, and collaboration preferences in one place. Brands search using filters such as niche, location, audience size, and content type, making it easier to match with relevant creators. This structured discovery process increases visibility and helps creators receive targeted gifting opportunities aligned with their content.
Creator gifting is a subset of influencer marketing focused on product exchange instead of paid campaigns. While traditional influencer marketing involves contracts and fees, gifting exchange emphasizes authentic content, organic storytelling, and relationship building. Many creators use gifting as a starting point to grow their portfolio and transition into paid collaborations later.
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