A Mum of 2 & working on the land in QLD I’m a unique asset to your brand as I reach a rural Australian audience unlike others which gives your brand the ability to branch out!
18 Oct 2024
We have loved working with Maddie. Her content has been great and so easy to deal with
25 Oct 2024
Very Professional and Content is best in class UGC. Absolute pleasure working with you Em, looking forward to more collaborations in the future!
01 Nov 2024
Maddie was great to work with - easy to communicate with and super authentic content
06 Nov 2024
Great entertaining content!
10 Nov 2024
Great content and quickly done. thanks Maddie!
13 Nov 2024
Thank you for this awesome content! Maddie showcased our product beautifully—absolutely love it!
31 Jan 2025
Maddie was great to work with on this gifted collaboration. Her communication was excellent and the content she delivered showcased our brand beautifully. Thank you, Maddie!
04 Mar 2025
great content created
24 Aug 2025
LOVED THE CONTENT! Maddie was so easy to work with and we loved the content she created. It really showed off the products. We will definitely work with Maddie again!
Brands increasingly use influencer gifting because it produces authentic content that resonates more strongly than traditional advertisements. Creator storytelling builds trust, encourages engagement, and provides social proof. Compared to paid ads, gifting campaigns often generate higher audience interaction while reducing upfront marketing costs, making them an efficient strategy for modern brand growth.
Gifting allows creators to share genuine product experiences rather than scripted promotions. This authenticity makes content feel relatable and trustworthy, increasing audience engagement and credibility.
Yes, seeing real creators use and review products reduces consumer doubts and builds confidence in purchase decisions. On #gifted, creators swipe yes on brands and campaigns they want to work with which can improve conversion in creator content as the advocacy is often more genuine than paid influencer campaigns.
Authentic content typically generates higher engagement rates, stronger audience trust, and more meaningful brand connections. #gifted creators often express a high level of authority and authenticity due to the opt in nature of the platform.