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Maya Berardi

Content Creator | Model | UGC. I moved to Sydney about a year ago from a small town off the south coast. I have a passion for business and content creation, I've seen a lack of human connection with brands where companies only posts heavy product focused images and video, instead of understanding and utilising their audience. Your product needs to be relatable and foreseeable in your customers hands! That's why I'm here to help.

Areas of expertise

Looking to understand how creators signal interest in your brand?

1. How do brands know creators are interested in collaborating?

On #gifted, creators apply directly to campaigns. This ensures brands work with creators who genuinely want the product and are motivated to produce authentic content.

2. Why is creator interest important for campaign success?

Creators who genuinely want to work with a brand tend to produce more authentic storytelling, resulting in higher engagement and stronger audience trust.

3. How does platform matching improve collaboration quality?

Matching tools use filters such as niche, location, and audience demographics to connect brands with relevant creators, improving campaign effectiveness.

4. Can brands invite creators directly to campaigns?

Yes, many platforms allow brands to proactively invite creators whose profiles align with campaign goals, ensuring a targeted collaboration approach.