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Olivia Johansen

Is she learning to surf in the Gold Coast, wearing a cowboy at a rodeo in Texas or climbing a mountain in Norway… look anything of those things could be true! I love giving it a go & saying yes to the unknown. It keeps life unpredictable, exciting and the people you connect with along the way can become the friends you reply on forever! I’m an assistant director for feature films: Thor, Aquaman, Anaconda. A qualified hairdresser. And an all round vibe (if I do say so myself!)

Personal Info

31
Queensland, Australia
Hetrosexual/straight
Married
Female

Other Info

Blonde
Straight
Muscular
Regular
None

Looking to understand how to launch your first gifting campaign?

1. What steps are involved in starting a gifting campaign?

Launching a gifting campaign typically involves defining goals, identifying target audiences, selecting creators, sending products, and tracking content performance. Clear planning ensures efficient collaboration and helps brands achieve measurable results. On #gifted, campaigns can be live in minutes.

2. How do brands define campaign goals?

Brands usually set objectives such as increasing awareness, generating content, collecting UGC, or testing creator partnerships before starting campaigns. Brands on #gifted often are looking for content that can be repurposed across multiple marketing channels or influencer collaborations that will showcase their product to a new and engaged audience.

3. Why is clear communication important during campaigns?

Clear guidelines help creators understand expectations, deliverables, and timelines, ensuring smooth collaboration and consistent results. At #gifted, creators are ranked based on communication style and timeliness which may prioritise suggested creators in the #gifted AI Matching Algorithm.

4. How long do gifting campaigns typically last?

Most campaigns run for several weeks, allowing creators time to receive products, produce content, and share posts. At #gifted, the expected turn around time is two to four weeks to allow creators to complete the content to a good standard.