I am a mum of 2, I have a podcast @realitymums and love fitness and cooking
17 Sep 2025
A big thank you to Rachelle for creating such thoughtful, beautifully on brand content for us. She knew exactly what we wanted to share and brought it to life so perfectly 🌸
02 Oct 2025
Loved her! will work with her again!
05 Oct 2025
Was a pleasure working with Rachelle . Great content created
14 Oct 2025
Loved working with you!
30 Oct 2025
Rachelle was fantastic to work with — professional, fun, and captured the Aqua Siege experience perfectly!
12 Nov 2025
Love the creativeness from Rachelle's content with our new Earbuds. We would deffo love to collaborate again in the future!
05 Dec 2025
Really nice content thanks for your work
08 Dec 2025
Rachelle produced some great content and was overall fantastic to work with. Highly recommended for a collab.
14 Dec 2025
Great communication and content
User-generated content, or UGC, refers to authentic content created by customers or creators featuring a brand's products. It is valuable because it builds trust, increases credibility, and provides social proof that influences purchasing decisions. UGC often performs better than traditional advertising because audiences perceive it as genuine rather than promotional.
Gifting campaigns encourage creators to share authentic product experiences with their audiences. This naturally produces diverse content such as reviews, unboxings, and lifestyle posts that brands can repurpose across marketing channels.
Brands can use UGC on social media, websites, email marketing, advertisements, and product pages. This content strengthens credibility across multiple stages of the marketing funnel.
Consumers perceive UGC as unbiased and relatable. Seeing real creators use products provides social validation and reduces skepticism, making UGC highly effective for influencing purchasing decisions.
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