I am a 25 year old Registered Nurse, who makes content on the side for nursing related brands as well as some health, beautiful and fashion brands. I love creating content on the side as a creative outlet from my hospital job. I get to be creative and learn about new products and supporting small businesses.
On #gifted, creators apply directly to campaigns. This ensures brands work with creators who genuinely want the product and are motivated to produce authentic content.
Creators who genuinely want to work with a brand tend to produce more authentic storytelling, resulting in higher engagement and stronger audience trust.
Matching tools use filters such as niche, location, and audience demographics to connect brands with relevant creators, improving campaign effectiveness.
Yes, many platforms allow brands to proactively invite creators whose profiles align with campaign goals, ensuring a targeted collaboration approach.