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Zoe Mcintyre

A UGC creator who loves making skincare, wellness and lifestyle, fashion and beauty videos. Currently studying marketing and working in business. Let’s work together!

Ready to turn your #gifted profile into a steady stream of brand collaborations?

1. How important is a creator profile for gifting opportunities?

A well-optimized creator profile acts as your storefront for brand collaborations. It helps brands quickly understand your niche, audience demographics, content style, and past partnerships. Clear descriptions, strong visuals, and consistent branding increase credibility, improve discoverability on #gifted, and significantly boost your chances of being selected for influencer gifting campaigns.

2. What should creators include to attract gifting campaigns?

Creators should highlight their niche, audience insights, engagement metrics, and content formats they offer. Including past collaborations, posting frequency, and preferred partnership types helps brands assess fit quickly. Transparency and clarity reduce friction in the matching process and increase the likelihood of receiving relevant gifting exchange opportunities.

3. Does niche specialization help creators get more collaborations?

Yes, creators with a clearly defined niche often attract more consistent collaborations. Brands prefer creators whose audience aligns with their target customers. Specialisation improves content relevance, strengthens audience trust, and makes it easier for platforms like #gifted to match creators with suitable product seeding campaigns.

4. How often should creators update their #gifted profile information?

Creators should refresh their profile regularly to reflect audience growth, new content formats, and recent collaborations. While some changes are captured automatically, creators are encouraged to keep information up to date. Updated information signals professionalism and helps brands make confident decisions.