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12 Reviews

Gifted Pro

Cianna Poncho

Leisures CIANNA 3 Oatmeal Poncho Add a touch of comfort and style to your wardrobe with CIANNA 3 in oatmeal. This poncho features fitted sleeves for an oversized fit, while the soft and cosy fabric provides warmth and comfort. Perfect for any chilly day, this poncho is a must-have for all fashion-conscious individuals. If you have previously had CIANNA this style is slightly more oversized.

Curious about budgeting and product investment in gifting?

1. How should brands think about the cost of gifting campaigns?

Costs typically include product value, shipping, and internal coordination rather than direct creator payment. Evaluating gifting as a marketing investment means considering the potential value of content, exposure, and creator relationships rather than immediate revenue return.

2. Is higher product value always necessary?

Not always. Relevance and genuine usefulness to creators often matter more than retail price alone. On #gifted, the minimum product value is $50 to ensure fair exchange for creators.

3. Can brands control spending in gifting campaigns?

Yes. Adjusting creator numbers, product quantities, or campaign frequency allows flexible budgeting.

4. Should gifting replace other marketing spend?

Usually gifting complements rather than replaces broader marketing activity. The content receives through gifting collaborations can be repurposed and marketing spend should be put behind making your content work for you.