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Gifted Pro

We're Eddy, an agency connecting creators with Australia's best lifestyle & FMCG brands. Gifted collabs, real partnerships, big opportunities. 🇦🇺✨

$120 Woolies or Coles Gift Cards for Dari's Soup

$120 Gift Card for Coles or Woolies to create content for Dari's Soup Create one reel or carousel (static) for Dari's, our staple small batch fresh soups range, that captures a real, warm winter moment. With winter coming, lean into the small everyday moments of warmth and routine that Dari's naturally fits into. Think cosy evenings, the meal that just makes sense after a long day, the reset in a busy week.

Curious about budgeting and product investment in gifting?

1. How should brands think about the cost of gifting campaigns?

Costs typically include product value, shipping, and internal coordination rather than direct creator payment. Evaluating gifting as a marketing investment means considering the potential value of content, exposure, and creator relationships rather than immediate revenue return.

2. Is higher product value always necessary?

Not always. Relevance and genuine usefulness to creators often matter more than retail price alone. On #gifted, the minimum product value is $50 to ensure fair exchange for creators.

3. Can brands control spending in gifting campaigns?

Yes. Adjusting creator numbers, product quantities, or campaign frequency allows flexible budgeting.

4. Should gifting replace other marketing spend?

Usually gifting complements rather than replaces broader marketing activity. The content receives through gifting collaborations can be repurposed and marketing spend should be put behind making your content work for you.