28 Reviews
Kip&Co is an Australian lifestyle brand founded in Melbourne. We are the House of Colour, proudly Australian. and living for colour, creativity & joy. Inspiring a brighter way of living. B Corp Certified.
Our high summer collection dives headfirst into seaside bliss think shell-scattered sands, breezy nautical stripes, and playful lobster details that bring the coast to life. Sailing boats drift on the horizon, sun-kissed days roll on, and every piece is designed for relaxed, colourful days by the sea. Easy, breezy, joy-filled, it’s coastal living at its most fun and carefree. We'd love to gift you your choice of pieces in exchange for some social content! You let us know what you love.
Affiliate programs reward performance-based sales, while gifting focuses on product exchange for content and awareness. Some brands use both approaches for different stages of the customer journey. At #gifted, we support your brand in building a strong content pipeline while generating social proof and advocacy.
Each method serves different objectives within a broader strategy. Many brands do both if they have the budget. #gifted is used to match with creators who are excited about partnering with new brands for contra collaborations.
Many emerging brands begin with gifting to build awareness and content before expanding into paid or performance models. Brands that maximise #gifting are repurposing their creator content at all stages of the funnel
Yes. Coordinated approaches often provide more balanced marketing outcomes.
