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Pott'd

65 Reviews

Gifted Pro

Pott’d makes arts and crafts kits designed for fun, hands-on creative projects you can do at home such as air-dry clay pottery kits, paint-your-own kits like mugs & vases, candle kits, polymer clay kits and more.

Paint a Mug - Mother's Day, February 2025

The creator will receive our paint-a-mug kit to produce a high-quality UGC ad that captures the joy of the experience. We’re looking for creators who edit well, appear on camera to humanise the content, and create an aesthetic setup. The product should be showcased as a meaningful activity with their mum or positioned as a thoughtful gift for her, while highlighting the relaxing, creative crafting process. This product allows you to make your own mug to keep and cherish.

Planning your first gifting campaign?

1. How many creators should a brand gift?

The appropriate number depends on campaign objectives, available inventory, logistics capacity, and the amount of content or reach desired. Many brands begin with a smaller, well-aligned group to learn what works before expanding future campaigns, allowing clearer insight without over-committing resources.

2. What makes a gifting campaign effective?

Effectiveness usually comes from clear goals, strong creator-audience alignment, realistic deliverables, and organised communication. Campaigns built on relevance and clarity tend to produce more usable content and more meaningful engagement than those focused only on scale or speed.

3. How long do campaigns usually take?

Most gifting campaigns span several weeks, covering planning, creator selection, shipping, content creation, and review. Exact timing varies depending on logistics, product category, and campaign complexity, so allowing flexibility in scheduling is important for realistic execution.

4. Is gifting measurable?

Yes, though measurement is often directional rather than precise. Engagement, reach, content usefulness, and audience sentiment are common indicators. Because gifting supports earlier funnel stages, evaluation typically focuses on awareness and content value rather than immediate revenue attribution.