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The Living Edit

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Founded by celebrity design duo, Charlie Albone & Juliet Love "The Living Edit" is a unique content & lifestyle brand created to help everyone enjoy beautiful, healthy and joyful homes and gardens - one simple "edit" at a time.

The Whole Home Edit

Fresh sheets. A cleaner home. Better sleep. Consider it all sorted. The Ultimate Living Edit bundle brings together everything you need to refresh your space, simplify your routine and make home feel that little bit better. 1 × 100% Bamboo Sheet Set (select your size) 1 × Natural Multi-Purpose Spray 1 × Two-Pack of 100% Cotton Reusable Dishcloths 1 × Bamboo Eye Mask 1 x Low-Tox Living E-book In exchange we'd love one lifestyle reel, plus two stories within 14 days of delivery.

Curious about budgeting and product investment in gifting?

1. How should brands think about the cost of gifting campaigns?

Costs typically include product value, shipping, and internal coordination rather than direct creator payment. Evaluating gifting as a marketing investment means considering the potential value of content, exposure, and creator relationships rather than immediate revenue return.

2. Is higher product value always necessary?

Not always. Relevance and genuine usefulness to creators often matter more than retail price alone. On #gifted, the minimum product value is $50 to ensure fair exchange for creators.

3. Can brands control spending in gifting campaigns?

Yes. Adjusting creator numbers, product quantities, or campaign frequency allows flexible budgeting.

4. Should gifting replace other marketing spend?

Usually gifting complements rather than replaces broader marketing activity. The content receives through gifting collaborations can be repurposed and marketing spend should be put behind making your content work for you.