Download the app & collaborate with The Espresso Club

The Espresso Club

4 Reviews

A range of affordable specialty coffee blends brewed and shared by a community of coffee lovers. Learn how to make the best coffee you've ever tasted in your own home.

Try The Espresso Club: 2kg Coffee + $100 Store Credit

This gift includes: - Rich Strong Blend 1kg - Smooth Medium Blend 1kg Plus, $100 store credit to cover your next few orders with us.

Curious about budgeting and product investment in gifting?

1. How should brands think about the cost of gifting campaigns?

Costs typically include product value, shipping, and internal coordination rather than direct creator payment. Evaluating gifting as a marketing investment means considering the potential value of content, exposure, and creator relationships rather than immediate revenue return.

2. Is higher product value always necessary?

Not always. Relevance and genuine usefulness to creators often matter more than retail price alone. On# gifted, the minimum product value is $150 to ensure fair exchange for creators.

3. Can brands control spending in gifting campaigns?

Yes. Adjusting creator numbers, product quantities, or campaign frequency allows flexible budgeting.

4. Should gifting replace other marketing spend?

Usually gifting complements rather than replaces broader marketing activity. The content receives through gifting collaborations can be repurposed and marketing spend should be put behind making your content work for you.