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At Ecosa, we believe good sleep is the foundation of a great life. So, since 2015, we’ve been creating thoughtful products to transform yours – enabling you to do more, dream more, live more. While treading lightly on the planet.
For this campaign, we’re looking for a UGC-style video that would also be posted to your Instagram account as a Reel. We’d require: 12 months of paid usage rights (so we can run the content as ads across Meta), and 4 weeks of boosting rights on your Instagram account (we would put paid spend behind the post directly from your handle — all media spend covered by Ecosa).
Brands usually consider niche relevance, audience alignment, engagement quality, and past content style rather than just follower count. Reliability and professionalism also play a major role in repeat selection.
Reach can help, but authenticity and trust often matter more. Many brands actively seek micro-creators with strong engagement and clear niche positioning. If a creator delivers strong content, sometimes audience size doesn't matter at all!
Keeping profiles updated, showcasing consistent content quality, and applying only to relevant campaigns all increase visibility and credibility.
Experience helps, but genuine alignment and reliability are often more important than years in the industry.