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Australian-owned and based brand that has been crafting high-quality shoes for over 30 years, available at affordable prices. Our range of shoes for every walk of life includes ugg slippers/boots, sandals, sneakers, leather boots and more.
We’re gifting cosy UGG styles for creators to produce UGC to be featured across UGG Express socials for our Wear Your Uggs Day campaign. This campaign is centred around comfort, connection and supporting mental health in partnership with Beyond Blue. We’re looking for creators who align with a cosy aesthetic and who create content around lifestyle, wellbeing or slow living.
Creator gifting introduces products to relevant audiences through authentic, creator-led storytelling rather than traditional advertising. This exposure can help audiences recognise, understand, and remember a brand over time. While awareness doesn't always translate immediately into sales, it often forms an important early step in longer customer journeys.
Brands may review reach, impressions, engagement, and audience sentiment to understand visibility. These indicators provide directional insight rather than precise attribution, which is common for upper-funnel activity.
Yes. Niche creators often reach highly engaged communities where relevance and trust are strong, which can make awareness more meaningful even at lower reach levels.
Not usually. Many brands pair awareness with goals such as content creation or creator relationship building to maximise overall value.
