Helping everyday mums prioritise themselves too, through effortless outfits, DIY beauty, self care and wellness
13 Mar 2025
Our collaboration with Samantha has been great. She's really professional, creative, and lovely to deal with. We highly recommend her :-) Looking forward to working together again.
19 Mar 2025
Samantha Elle is an absolute pleasure to work with! She's professional, communicative, and always keeps us updated throughout the process. Her content is high-quality, beautifully executed, and truly showcases our products in the best way. Highly recommend collaborating with her! ✨
21 Apr 2025
I sent out my package to the creator over 6 weeks ago and still haven’t received any content. No updates, no communication, Very disappointing experience.
Brands evaluate creators based on niche alignment, audience demographics, engagement rates, and content quality. Selecting creators whose audience matches the target market ensures more effective campaigns and stronger results.
Creators with smaller but highly relevant audiences often deliver better engagement and conversion rates than larger general audiences. Niche alignment ensures content resonates authentically with viewers.
Brands can review engagement metrics, content consistency, audience interaction patterns, and past collaborations to confirm authenticity and credibility.
Content style determines how well a creator's storytelling aligns with brand identity. Choosing creators with compatible aesthetics and messaging helps ensure cohesive campaign results.
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