.png)
.png)
Plan, launch, and manage creator gifting in one place.
From smart campaign setup and AI guidance to creator applications, messaging, fulfilment, and content delivery, #gifted keeps every step organised so your team can focus on results — not admin.
22,475 gifts delivered through #gifted campaigns, last year.
.png)
.png)
Find the right creators faster and turn every collaboration into lasting value.
Advanced matching, rich creator profiles, automated content capture, and built-in licensing visibility ensure your best content is easy to discover, reuse, and scale across your marketing.
$4.7M+ in product value shared across creator collaborations last year.
Gift seamlessly from your store’s Shopify catalogue, manage inventory and fulfillment for your gifts all in one place.
Get your product in the right hands fast. No more trawling Instagram, messy DM’s and crossing your fingers!
“Gifting has accelerated Koala’s creator program by enabling us to connect to thousands of talented influencers and creators. Many of the gifting campaigns have resulted in high quality content that has gone on to be reused in our ad channels, and were some of our highest converting ads. I highly recommend brands to use it too.”
“Contra gifting has been seamless for us from start to finish. We've had talent approaching us and generating excellent content. It’s so lovely to show our garments on different types of women!.”
“It was great to have influencers that actually want to create content & reviews on the product in return for gifting, vs the current strategy of searching for influencers who fit into my brands & hope for the best when we send to them.”
“We’re a small label so cannot afford to do many paid collabs, so gifting has been really great! The anytime subscription cancellation is handy for us too, as we seek for new collaborators 4 times a year, which makes the flexibility really helpful for us.”
Creators on #gifted have created over 10,000 beautiful pieces of unique content for brands
View Creators
Connect with influencers and content creators for contra gifting campaigns
No lock in contracts
Sign up as a brandAre you a creator? Get the #Gifted App
See exactly how #Gifted makes it ridiculously easy to collab with your target creators.
Watch the platform tour and discover how #Gifted can streamline your product seeding and UGC creation. Saving you time, hassle, and a whole lot of spreadsheets.
Schedule a call with one of our specialists to see how #gifted can streamline your influencer collaborations. In just a few minutes, we’ll uncover opportunities to save time, improve ROI, and grow your brand with authentic creator partnerships.
Skip the searches, cold emails, and DMs. With #Gifted, high-quality influencers who match all your targeting requirements, like location, age, and niche category, will start applying to collaborate on your gifting campaigns the same day you list them.
.png)
Managing your gifting send-outs has never been easier thanks to in-app chat functionality and integrated shipping tools. Chat directly with influencers for contra-only placements, receive shipping information, and stay updated.
.png)
With #Gifted’s highly vetted network of creators, over 80% of influencers activate—delivering content and posts directly to your ‘Completed Content’ section. All of our influencers are guaranteed contra-only gifting. Upgrade to the PRO plan and download fully licensed UGC for ads and track performance metrics like reach and engagement, all in one streamlined platform.
.png)
|
Best value
|
|||
#gifted Basic
|
#gifted Grow
|
#gifted Pro
|
|
| For up and coming brands experimenting with the power of creator marketing. | For brands & agencies looking to use creators at scale. | For brands and agencies hungering for fresh user generated content. | |
|
A$99 /month Billed monthly |
A$149 /month Billed monthly |
A$349 /month Billed monthly |
|
| Campaigns per month | 1 | 3 | Unlimited |
| Per campaign, match with creators, up to | 30 | 90 | Unlimited |
| Per campaign, gift creators, up to | 10 | 30 | Unlimited |
| Auto capture of Instagram, Youtube, and TikTok Content |
Does not include Instagram stories |
|
|
| Granular targeting (age, gender, location etc) |
|
|
|
| Content licensing (use of content for ads & amplification) |
|
|
|
| Measure post performance (reach, engagement, likes) |
|
|
|
| Priority customer support |
|
|
|
| Exposure boost (creators see your campaign first) |
|
|
|
| No contract, no lock-ins | No contract, no lock-ins | No contract, no lock-ins | |
|
|
|
|
|
Best value
|
|||
|
#gifted Basic
|
#gifted Grow
|
#gifted Pro
|
|
|
A$83 /month Billed Yearly |
A$125 /month Billed Yearly |
A$293 /month Billed Yearly |
|
| Campaigns per month | 1 | 3 | Unlimited |
| Per campaign, match with creators, up to | 30 | 90 | Unlimited |
| Per campaign, gift creators, up to | 10 | 30 | Unlimited |
| Auto capture of Instagram, Youtube, and TikTok Content |
Does not include Instagram stories |
|
|
| Granular targeting (age, gender, location etc) |
|
|
|
| Content licensing (use of content for ads & amplification) |
|
|
|
| Measure post performance (reach, engagement, likes) |
|
|
|
| Priority customer support |
|
|
|
| Exposure boost (creators see your campaign first) |
|
|
|
| No contract, no lock-ins | No contract, no lock-ins | No contract, no lock-ins | |
|
|
|
|
Download the app today.
Influencer gifting is when brands send products to creators in exchange for authentic social content like posts, reels, reviews or stories. Instead of paying creators upfront, the collaboration is based on product value and mutual brand fit.
#gifted makes this process simple and structured. Brands create a gifting campaign, set the product and deliverables, and creators apply if they’re interested. From there, brands can review applicants, select the best fit, send the gift and manage the collaboration all in one place.
Once content is posted, it’s automatically collected in your content gallery so you can track results and reuse creator content across your marketing channels.
#gifted works with brands and creators across multiple markets, with the strongest creator communities in Australia, followed by the United Kingdom and the United States.
Brands can run gifting campaigns that reach creators in different regions depending on where their products can be shipped. Many brands use #gifted to activate campaigns locally or expand their reach into new markets through relevant creators.
Because creators apply directly to campaigns, brands can easily review applicants and choose collaborators based on location, audience and content style.
You sure do! You’ll be able to see all the influencers who are interested, view their profiles, their past reviews from brands, engagement rate, content, and so much more. They’ll even write you an application message as to why they want to be gifted! Then you pick the people who best align with your campaign goal.
No — creators on #gifted aren’t forced to post. But because creators apply to campaigns and agree on deliverables before receiving a product, most collaborations successfully result in content.
Across the platform, more than 80% of #gifted collaborations result in posts. This is compared with traditional product seeding where success rates are often closer to 40%.
We encourage brands to keep campaign direction light rather than over-briefing creators. #gifted campaigns work best when creators have room to interpret the product in their own style while still aligning with the brand’s messaging.
Deliverables — such as a reel, post or story — are agreed within the campaign so both sides know what’s expected. That balance of structure and creative freedom is what helps gifting campaigns consistently produce authentic content.
#gifted campaigns are designed to create fair and valuable collaborations for both brands and creators. For this reason, products listed in gifting campaigns generally need to have a minimum retail value of around $150.
This guideline helps ensure creators are receiving products that feel worthwhile in exchange for the time and effort involved in creating content. It also helps brands attract stronger creator interest and maintain high-quality collaborations across the platform.
When campaigns offer products with meaningful value, creators are more likely to apply, engage with the brand and produce thoughtful content that resonates with their audience.
If your product sits below this value, brands often bundle products together, create curated gift packs or combine items to reach the recommended campaign value.
This approach helps maintain a healthy marketplace where both creators and brands benefit from the collaboration.
This guideline helps maintain a healthy creator marketplace where both brands and creators benefit.
#gifted works with brands and creators across multiple markets, with the strongest creator communities in Australia, followed by the United Kingdom and the United States.
Brands can run gifting campaigns that reach creators in different regions depending on where their products can be shipped. Many brands use #gifted to activate campaigns locally or expand their reach into new markets through relevant creators.
Because creators apply directly to campaigns, brands can easily review applicants and choose collaborators based on location, audience and content style.
Everyday there are new gifts to swipe on, matched to your profile parameters including things like where you are based, your follower count, age, gender and interests. Each time a gift is approved, it will appear in the app in real time for you to check out! When you’re all caught up on gifts, you’ll see a screen to let you know you’re at the end of that days gifts, and all you need to do is wait till it refreshes with more gifts. We’ll send you a reminder notification too so you dont miss any goodies!
No lock in contracts
Sign up as a brand
