What to Look for in Holiday Campaigns Not every campaign is Rudolph-level magic. Here's how to spot the ones worth your time:
1. Festive Product Launches
Limited-edition everything. Seasonal candles, glittery eyeshadow palettes, gingerbread-flavoured skincare (we made that up, but you get the idea). Perfect for unboxings, GRWMs, or “holiday vibes but make it ✨aesthetic✨.
2. Holiday Events
3. Gift Bundles ’Tis the season for “Top 10 Must-Have Gifts ,” and spoiler alert: brands are dying to be on yours. Think flat lays, Stories, or cheeky captions.
4. Last-Minute Promos Brands love a good “OMG it’s December 23rd, help!” campaign. If you thrive under a tight deadline (or just want extra brownie points), these are your time to shine.
How to Pitch Ideas That Make Brands Say “Yes, Please!” You’ve been accepted for a gift, the chat box is there - before sending your address, we recommend having a convo with brands first to make sure everyone’s on the same page!
Get Festive in Your Pitch A little personalization goes a long way. Reference their holiday products and explain how you can bring them to life. “Your holiday candles? Absolute vibe. I’d love to create a cozy, ‘home for the holidays’ reel that highlights their scents!” Serve Holiday-Specific Ideas on a Platter Don’t make brands guess. Lay out the kind of content you’d create:A morning coffee moment featuring their mug set. A festive GRWM showcasing their glittery eyeshadow palette. A “12 Days of Gifts” IG Story series featuring their products (bonus: they get free tagging every day). Show the Receipts Include those juicy stats—engagement rates , reach, or previous holiday campaign wins. Numbers + creativity = brand love.Throw in Bonus Perks Mention how you’ll go the extra mile, like cross-posting to TikTok, adding Stories, or including a cute caption plug for free.
How to Turn Holiday Gifting into Growth 🎅 Because content is cool, but growth? Even cooler.
Create Shareable, Save-Worthy Content Holidays are a mood , so lean in:some textNostalgic vibes (twinkly lights, cozy blankets). Relatable chaos (wrapping presents at 2 a.m.). Humor (because who doesn’t need a laugh when the in-laws are coming?). Use UGC to Build Credibility “Feel free to repost! I’d love a tag 🖤.” Pro Tip: Brands tagging you = new eyeballs on your profile.Engage Like You Mean It Reply to comments, ask your followers holiday-themed questions, and build those connections. A thriving audience now means bigger opportunities later (and maybe some mistletoe action, if you’re lucky).Turn Your Xmas Gift into an ongoing Partnership Want more from a brand? Overdeliver. Post on time, tag them properly, and slide into their DMs with a genuine thank-you.Not on #Gifted yet? You should be! Scrolling through endless emails to find campaigns? Nope, not today. #Gifted has everything you need to make holiday magic happen:
Swipe to find campaigns that align with your vibe (because seasonal candles aren’t everyone’s thing).Match with brands who are just as festive as you are.Secure holiday collabs that turn into year-round partnerships.With #Gifted, it’s like Santa’s elves made an app. And honestly, we’d trust them with that - just don’t forget to leave cookies out for Santa (or, you know, brands). 🎄
